We’re looking for a detail-oriented and proactive Social Media Coordinator to build and manage our online and social media presence. The Social Media Coordinator is responsible for planning, creating, and publishing content that builds awareness, engages our audience, and supports brand and demand-generation efforts. You will manage our day-to-day social presence across LinkedIn, user review sites and other industry platforms, support marketing campaigns, and collaborate with sales, product, and customer success teams to tell the story of how our solutions are transforming the construction industry. This is an ideal role for someone with strong administrative skills, excellent communication, and a passion for supporting high-impact work in a fast-paced environment.

Key Responsibilities

This position reports to the Director of Brand, working across the entire organization, and includes the following responsibilities.

Content Creation & Management

1. Develop and publish engaging content (copy, graphics, short videos) tailored to construction and technology audiences
2. Manage the content calendar for LinkedIn and other social platforms (e.g., Instagram, YouTube, Twitter/X as appropriate)
3. Write social media copy aligned with brand tone and campaign messaging
4. Coordinate with design resources for post graphics, motion content, or case study visuals

Community, Campaign & Engagement Support

1. Support product launches, customer spotlights, hiring campaigns, and event promotions via social content
2. Monitor social channels and respond to comments, questions, or mentions in a timely and professional manner
3. Manage peer review site (G2, Gartner Peer Insights, Capterra) presence
4. Engage with construction and tech influencers, industry associations, and partner accounts to build network reach

Analytics & Optimization

1. Track and report on key metrics (impressions, engagement, followers, click-throughs) to evaluate performance
2. Optimize posting schedules and formats based on performance data
3. Collaborate with digital marketing to align social with SEO and paid campaign efforts

Skills & Qualifications

1–3 years of experience managing social media accounts for a B2B technology brand (experience in construction technology, data centers, or SaaS)

1. Proficiency with LinkedIn and at least one other platform (Instagram, YouTube, or X)
2. Strong writing, editing, and content planning skills
3. Basic graphic design skills (Canva, Adobe Creative Suite, or similar tools)
4. Experience with social media analytics and tools like Hootsuite, Sprout Social, Buffer, and Google Analytics
5. Experience in construction software and managing peer review sites is a strong plus
6. Team player with attention to detail and strong organizational habits

Perks & Benefits

As part of the Sitemetric team, you'll receive:

1. Competitive pay based on experience and qualifications
2. Health, dental and vision insurance for full time employees
3. 401(k) eligibility
4. Employee referral bonus plan includes $50 for each referred candidate that completes a minimum of 3 consecutive calendar months of service with Sitemetric. Referring Employee must be active at the time of payment. Note that bonus payments will be subject to applicable taxes.
5. Accrued paid sick leave for all employees
6. Paid vacation, accruing at 40 hours per year for full time employees
7. Opportunities for career growth and professional development
8. Supportive team culture that values clarity, reliability, and high performance
9. Access to the right tools, technology, and support to do your best work

Additional Information

How to ApplyInterested individuals should apply on Sitemetric.com/careers. Sitemetric accepts applications on an ongoing basis.Sitemetric is proud to be an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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