Julie is a new healthcare company that offers FDA-approved emergency contraception with the goal of increasing access and helping users make safer, more informed choices. In October, Julie arrived on shelves in 4,500 Walmart doors nationwide, and most recently landed at CVS and Target stores. With a one-for-one donation program, we hope to become the largest donor of emergency contraception in the U.S. Julie is driven by the belief that all individuals deserve easy access to emergency contraception without stigma, fear, or anxiety. We aspire to reduce the roughly 48% of pregnancies in the U.S. that are either mistimed or unwanted.
Reporting to the Head of Content, the Social Media Manager will lead strategy, content creation, and growth on Instagram, working to build an engaged community of people who are passionate about our mission of supporting reproductive health and freedom.
Location: Remote, occasional travel required.
We will count on you to:
- Create an active brand community that is more than just a social presence — you'll be at the center of a community of people taking ownership of their bodies and their health
- Help develop an Instagram content strategy and monthly calendar for engagement and education
- Compile and present all content to the leadership team for approval/feedback in a timely manner
- Manage the production of all content for Instagram, including creating some of it yourself
- Be an active, highly engaged community manager, including posting and responding (with support from an intern)
- Collaborate with Head of Growth and Head of Impact to ensure our social content supports key efforts and milestones across the company
- Lead new platform strategy, staying ahead of trends and identifying new opportunities
- Represent the voice of our social audience in discussions and decisions about our brand and business strategy
- Present regular reporting on our social performance to the company and iterate based on performance data
Who we are looking for:
- 4+ years experience in social media and community management
- At least 1 year experience running social media for a brand (in-house or agency)
- Someone who truly loves community management and talking directly with followers to build a meaningful relationship
- Excellent writer with a strong, unique voice that aligns with our brand values and mission
- Comfortable producing and creating content, especially video
- Wide network of freelance creatives
- Comfort negotiating and managing external teams including agencies and freelancers
- Track record of creating content for storytelling and education
- Proven track record of taking ownership, creative problem solving, and driving results
- Positive can-do attitude in fast-paced and dynamic environments
- Exceptional interpersonal and communication skills
- Data-driven and adept at analyzing quantitative data and qualitative data in decision making
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