The part-time Coordinator, Social Media is responsible for developing, coordinating and guiding communities of interest, while attracting and encouraging conversation about and heightening visibility of Seminole State College’s Career and Technical Education programs. The Coordinator utilizes creative and dynamic strategies to enhance social media presence, communications, media relations, public relations, and event promotion for the department.

Essential Functions

• Authors and coordinates original content for the College Career and Technical Education programs’ various communications channels, including blogs, social media sites, review sites, news articles, newsletters, print materials, e-messaging and college-wide digital signage.
• Maintains and grows the College’s Career and Technical Education programs social media presence through a variety of posts, interactive engagements, and strategic approaches.
• Works independently and with the Deans, Program Managers and Directors and other College constituents to promote the integration of content and engage multiple communities of interest. Must be able to gauge the College’s visibility throughout communities of interest during non-traditional hours
• Uses knowledge and understanding of technology, search engine optimization, digital marketing, etc. to assist in evaluating, recommending and coordinating online advertising.
• Utilizes social media and other channels (e.g. Twitter, Facebook, Google+, LinkedIn, etc.) to build relationships with journalists, writers, bloggers and other new media constituents to assure positive visibility for the College’s Career and Technical Education programs.
• Fosters dialogue between college constituents and communities of interest by monitoring social media channels, coordinating online feedback, and responding as the voice of the College’s Career and Technical Education programs.
• Ensures the regular monitoring of all social media channels associated with Seminole State to ensure the College’s social media channels are used in accordance with guidelines and codes of conduct and stay consistent with the College’s strategic communications plans.
• Anticipates social media communication needs for the department and the College, developing an understanding of technology and a body of knowledge that includes current and potential social media innovations and trends.
• Uses measurement tools such as Google Analytics, Klout, etc. to provide reports and continually improve on metrics of audience engagement through testing and new initiatives.
• Coordinates with the Marketing and Communications department in serving as a resource for college constituents, helping to create and build communities for official social media pages related to Seminole State College’s Career and Technical Education programs.
• Collaborates with Communications Team in promoting and communicating CTE program news and events through traditional and new media channels.
• Performs other duties as may be required or assigned.
  
  
  

Required Qualifications

• Associate’s degree in public relations, journalism, communications or related field from an accredited institution.
• Three (3) years of experience in social media communications, public relations, marketing, journalism, communications or related field.
  
  
  

Desired Qualifications

• Interactive/Web writing experience, proper information linkage and optimum Web site navigation.
  
  
  

Knowledge, Abilities And Skills

• Knowledge of successful media and public relations strategies and practices.
• Working knowledge of Associated Press style.
• Excellent ability to gather and synthesize information into easily understandable prose.
• Proficient in building online interaction among members of a large-scale community.
• Ability to expertly proofread and edit materials created by others.
• Excellent organizational, project and time management skills, with the ability to work independently and in team environments, taking initiative, attention to detail, meeting deadlines, and effectively managing multiple projects.
• Excellent interpersonal communications skills, with the ability to communicate effectively and directly with internal and external Seminole State constituents.
• Knowledge and understanding of technology, search engine optimization, digital marketing, and a willingness to learn the latest social media innovations.
• Expertise in MS Office Suite and Adobe Photoshop.
• Working knowledge of XHTML, CSS, and Web accessibility and usability.
• Knowledge of social media tools, social networking, and collaboration technologies.
• Working knowledge of photography and video scripting.
• Ability to work in a multi-cultural environment.
  
  
  

Environmental Conditions

• Works inside an office environment. May be able to work flexible hours.
  
  
  

This description in no way states or implies that these are the only duties to be performed by the employee occupying this position. The employee will be required to follow any other job-related instructions and to perform any other job-related duties requested by their supervisor.

This position is eligible for Veteran’s Preference.

Pay Benefits And Work Schedule

$21.66 Hourly up to 26 hours per week.

Conditions of Employment

Finalists and individuals recommended for employment at Seminole State College must reside in the State of Florida at the time of hire and may be subject to background investigations and fingerprinting in compliance with Florida Statute 1001.64; and Seminole State College Policy 1.020; 2.020. Criminal background checks and fingerprinting will be conducted for all new employees, and for rehired employees who have had a break in service for one year or more. The Office of Human Resources will determine which background checks shall be conducted for each position, based upon its review of job descriptions and the responsibilities of the position. These include, but are not limited to, positions that have access to money, master keys, security-sensitive areas and confidential information; positions that have the capability to create, delete, and alter records; and positions that are responsible for the care and instruction of children. The College will conduct various types of background checks which may include, but are not limited to: criminal background, credit check, driver's license check, previous employment and references.

How To Apply

Applicants must complete the entire online application and include work history even if attaching a resume.

Required

REQUIRED DOCUMENTS (To ensure full consideration all of the following documents must be attached to the application prior to the closing date):

• Resume
• Cover Letter
• Letters of recommendation are strongly encouraged.
  
  
  

To Attach Additional Documents

• From the , scroll to the bottom and click on Employment
• Click on Complete or Review an Existing Application
• Select either Sign In with existing username and password or New User to create an account
• Click on My Job Applications to view applied jobs, resumes and attachments
• Click on the + under My Cover Letters and Attachments to attach documents.
  
  
  

This position is eligible for Veteran’s preference. To claim Veteran's Preference, a copy of your DD-214 form, Certificate of Release or Discharge from Active Duty must be uploaded and attached to your application.

Equal Employment Opportunity

Seminole State College is an equal opportunity employer and strictly prohibits discrimination on the basis of race, color, religion, pregnancy, national origin, ethnicity, age, sex, gender, veterans’ or military status, disability, sexual orientation, genetic information, marital status, or any other factor protected under applicable federal, state, and local laws, rules, and regulations in its programs, activities, and employment.

Other Information

VETERANS' PREFERENCE:

Seminole State College of Florida adheres to Florida’s Veteran’s Preference laws by providing preference in hiring to covered job applicants. Moreover, in recognition of the valuable contributions made by veterans, the College also considers any applicant’s military service background when filling job positions not covered by Veteran’s Preference laws.

To claim Veteran's Preference for eligible positions, a copy of your DD-214 form, Certificate of Release or Discharge from Active Duty must be uploaded and attached to your application to claim Veterans' Preference.

Holders Of Degrees From Institutions Outside The Usa

Individuals who have completed college or university course work at an institution in a country other than the United States are required to obtain a complete evaluation of foreign transcripts and degrees. Foreign transcripts should be evaluated by one of the organizations approved by the National Association of Credential Evaluation Services.

This evaluation must be submitted at the time of application. We recommend World Education Services at P.O. Box 5087, Bowling Green Station, New York, NY 10274-5087, telephone (212) 966-6311 or email address www.wes.org. The interview process may be delayed until such a review has been completed.

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