Own the execution of the Enterprise regional marketing programs for key states in our Central US region, from budget management to program logistics and measurement.
Execute programs end-to-end such as virtual and in-person events, regional 3rd party conferences, meeting maker programs.
Manage all program-related logistics from event venues, catering, setting up sfdc campaigns, building registration pages, writing invite and follow-up email copy, sourcing speakers and event staffing, ordering branded materials and swag, onsite event support where necessary, measurement and tracking results.
Work with cross-functional marketing teams to implement the regional strategy.
Close collaboration with other segment RMMs, Marketing Operations, SDR teams, SE teams, AEs Track, analyze, and measure the success of regional marketing programs for the region.
Work closely with Sales on pre-event and campaign preparation as well as post-campaign follow-up with SDRs.
Communication of marketing programs, campaigns, events to key stakeholders.
Weekly newsletter update to sales, slack channel posts with important updates
Collaborate with the broader Partner Team (Channel & ISV) to support local partner programs.
Skills:
Must have 3-6 years of direct relevant experience as a marketing specialist within a similarly sized organization.
Hands on experience with various marketing software's such as Marketo, Splash, 6sense, Google Workspace, and/or event management applications.
Highly prefer candidates with strong Salesforce experience.
Strong social and communication skills, both written and verbal
Deeply organized and detail-oriented
Highly motivated, self-starter attitude
Proven ability to build and maintain relationships
Ability to collaborate with team members while finding opportunities to provide value as an individual contributor
Education:-BA
- Business Admin
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