Sr. Strategist - Omnichannel Media Planning, CM360
This Jobot Job is hosted by: Joyce Courter
Are you a fit? Easy Apply now by clicking the "Apply" button and sending us your resume.
Salary: $90,000 - $110,000 per year
A bit about us:
We are an independent, integrated media agency with an expertise within the real estate and luxury brand industry. We have an immediate need for a hands-on Sr. Media Strategist/ Planner who will be responsible for managing multiple accounts for everything from client interaction, report writing, media planning, and analytics. Ideal candidates will have a hands-on experience with Campaign Manager 360 at a media agency (no exceptions).
This is a full-time direct hire, hybrid role (must be local to NYC for meetings with monthly visits to the office).
Why join us?
* Small, independent agency not bound to layers of management or holding company bureaucracy
* Strong promotion/growth path - we promote based on immediate performance, not annual reviews
* Collaborative work environment
Job Details
Is your background a fit?
* Prior media planning experience at a media or ad agency (no exceptions)
* Campaign Manager 360 and Google Analytics, required
* Facebook/IG campaign set up, execution and reporting
* 4+ years of media planning/strategy experience across all digital channels (SEM, paid social, programmatic)
* Excellent communication skills, both presentation and writing
* Attention to detail is a priority
* Prior experience with setting up campaigns in Facebook Ads Manager including Custom and Lookalike audience segments
* Deep understanding and working knowledge of digital and social media platforms, trends and best practices
* High-level proficiency in MS Word, PowerPoint, Excel and Outlook
* Able to meet deadlines, work independently/efficiently and to thrive in a fast-paced environment.
What will you be doing?
This is a non-management position, overseeing about 15 various accounts. It will be both client-facing and hands-on reporting/planning. Responsibilities will include, but not limited to:
* Total management of assigned accounts throughout the entire strategic, planning and implementation process
* Analyze relevant channels and outlets, develop budgets and flowcharts, and recommend tactical implementation and timing
* Perform campaign analyses and recommend media buy/campaign optimizations based on performance
* Contribute to programmatic strategy and media planning across client objectives and KPIs
* Compile analytics reports pulled from Campaign Manager 360, Google Analytics
* Demonstrate excellence in pulling insights out of data to better inform clients of current performance as well as provide informed recommendations to improve campaign performance
* Preliminary knowledge/experience with Google Tag Manager and knowledge of the pixel implementation process
* Attend client calls/meetings to present strategies and reporting metrics
* Track and evaluate emerging platforms, tools, and channels
Interested in hearing more? Easy Apply now by clicking the "Apply" button.