About The Channel Company

The Channel Company is a global leader in data-driven growth acceleration solutions for the IT channel. With more than 40 years of industry expertise and a respected portfolio of editorial brands, marketing services, live events, and strategic consulting offerings, the company helps technology vendors, solution providers, and IT decision-makers worldwide achieve stronger business outcomes.

Its global audience relies on trusted print and digital publications for timely technology news and industry insights. Through channel-focused marketing programs, high-impact events, partner enablement initiatives, leadership networks, and advisory services, the organization equips channel leaders with the tools and strategies needed to succeed.

The Channel Company values diverse perspectives and believes they strengthen teams. Candidates are encouraged to apply even if they do not meet every listed qualification.

About the Role

The Integrated Marketing Strategist is a strategic, client-facing position focused on transforming complex business challenges into cohesive, results-driven marketing programs.

In this role, you will partner with sales teams and technology clients to design and present integrated B2B campaigns that drive demand, accelerate pipeline growth, and support revenue objectives. From early discovery conversations through proposal development, you will collaborate with creative and delivery teams to ensure programs are innovative, practical, and performance-focused.

This is a highly visible opportunity suited for someone who thrives in fast-paced environments and excels at both strategic thinking and executive-level presentations.

What You’ll Do

Design integrated B2B marketing programs aligned with client goals, including demand generation, brand awareness, pipeline acceleration, and partner-led initiatives.

Translate client objectives into clear, actionable campaign strategies.

Develop executive-ready proposal decks that effectively communicate value, strategy, and measurable outcomes.

Confidently present campaign concepts to clients and internal stakeholders.

Partner with sales teams to support new business opportunities and renewals.

Collaborate with project managers and creative teams to accurately scope and structure programs.

Manage multiple proposals and initiatives simultaneously in a high-volume environment.

Apply strong knowledge of B2B marketing funnels, buyer journeys, and digital channels.

What You Bring

4+ years of B2B marketing experience, preferably within technology, cloud, or channel-focused organizations.

Proven experience building integrated campaigns or demand generation strategies.

Strong presentation and storytelling abilities, particularly in PowerPoint.

Confidence engaging with clients and cross-functional teams.

Excellent organizational skills and attention to detail when managing multiple priorities.

Agency or fast-paced marketing environment experience is a plus.

Experience That Stands Out

Exposure to cloud or hyperscaler marketing initiatives, including AWS-related campaigns.

Familiarity with partner marketing ecosystems, MDF-funded programs, or channel-based demand generation.

Experience supporting strategic accounts or ongoing marketing portfolios.

Why This Role

This is a strategic, high-impact position where your ideas directly influence proposals, partnerships, and long-term client programs. You will gain visibility into how marketing drives revenue growth while collaborating with experienced strategists, sales leaders, and creative professionals in a supportive, forward-thinking environment.

Benefits

Full-time employees receive a comprehensive benefits package, including medical, dental, vision, telehealth, disability, and life insurance coverage; health savings accounts; paid parental leave; company-matched 401(k); unlimited PTO; sick leave; and 15 paid company holidays.

The Channel Company operates as a fully remote organization, offering flexible working hours and a strong commitment to work-life balance within a collaborative and inclusive culture.

Equal Opportunity Statement

The Channel Company is an equal opportunity employer. All qualified applicants are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, disability, veteran status, gender identity, or sexual orientation.

Location Requirement

Applicants must reside in one of the following licensed states: AZ, CA, CO, CT, FL, GA, ID, IL, KS, LA, MA, MD, ME, MI, MN, MO, NC, NH, NJ, NY, OH, OR, PA, RI, SC, TN, TX, UT, VA, WA.

Compensation

Salary Range: $95,000 – $105,000 annually.