Summary
In this role, you will join a driven marketing team and support the company’s content creation, management, and optimization initiatives. Responsibilities include producing brand-aligned content, managing internal content approvals, analyzing performance metrics, and refining existing materials to improve results.
You will also have the opportunity to support the broader eCommerce team, gaining exposure to paid search management, website optimization, conversion rate optimization, and additional digital marketing initiatives.
As marketing and technology continue to evolve, this position is ideal for someone curious, adaptable, and eager to grow professionally within a dynamic organization.
Relationships
Collaborates with all employees and external vendors as needed.
Essential Duties & Responsibilities
SEO Content Creation
Develop original, high-quality content optimized for target keywords and search intent across product pages, category pages, and blog content.
Keyword Research
Perform comprehensive keyword research and competitive analysis to uncover ranking opportunities and drive organic traffic growth.
Content Strategy
Partner with marketing and product teams to create content strategies aligned with business objectives and customer needs.
Blog Development
Produce engaging blog content covering vaping industry trends, product guides, flavor reviews, and related topics to build authority and increase traffic.
On-Page SEO Optimization
Optimize new and existing content, including meta tags, headers, internal linking, structured data, and readability enhancements.
Content Updates
Audit and refresh existing content regularly to maintain relevance, accuracy, and search performance.
Analytics Monitoring
Track and evaluate content performance using analytics tools, adjusting strategies based on rankings, traffic, and engagement metrics.
Compliance & Accuracy
Ensure all content adheres to industry regulations, company guidelines, and maintains factual accuracy regarding Kado Bar products.
Deadline & Project Management
Manage content calendars and meet project deadlines while maintaining high quality and consistency.
Qualifications
Education
High school diploma required.
Bachelor’s degree preferred.
Experience
Minimum of 2 years of professional SEO content writing experience with demonstrated success in ranking content.
Exceptional writing skills with the ability to adapt tone and style for various audiences.
Strong understanding of SEO principles, including keyword research, search intent, on-page optimization, and foundational technical SEO.
Experience working with content management systems such as WordPress, Webflow, or similar platforms.
Hands-on experience with SEO tools, including:
– Keyword research tools (SEMrush, Ahrefs, Moz, Google Keyword Planner)
– Analytics platforms (Google Analytics, Google Search Console)
– Content optimization tools (Yoast, RankMath, Surfer)
Strong research skills to ensure content accuracy and authority.
Self-motivated with the ability to manage workload independently in a flexible remote environment.
High attention to detail in grammar, formatting, and consistency.
Effective communication skills and openness to feedback.
Job Details
Employment Type: Full-time
Salary Range: $55,000 – $75,000 per year
Work Location: Remote
Benefits
401(k)
401(k) matching
Health insurance
Dental insurance
Vision insurance
Life insurance
Employee assistance program
Paid time off
Application Questions
Do you have at least 2 years of professional SEO content writing experience?
Do you have hands-on experience with SEO tools such as SEMrush, Ahrefs, Moz, Google Keyword Planner, Google Analytics, Google Search Console, Yoast, RankMath, or Surfer?