Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
Conduct keyword research using various tools (like Keyword Planner ,SEM Rush and Moz)
Track important SEO metrics including organic traffic, conversion rates, and time spent on page
Update older content and add effective calls to action (CTAs) to improve user engagement. Report on performance metrics comparing them to our SEO goals and benchmarking data
Optimize pages for mobile
Implement link building strategies and manage backlinks to build online authority
Follow SEO trends and stay up-to-date with new tools and practices
Work experience as an SEO Analyst or similar digital marketing role and Expertise in Google Analytics
Familiarity with keyword research and management tool
Understanding of ranking factors and search engine optimization practices