SIGA is a global leader in the development, production, and sales of toxin-free, high-performance building envelope products. Our vision is a world of zero energy loss buildings. We’re passionate about helping the construction industry build healthy, long-lasting buildings that reduce climate impact. Our success is driven by an amazing team, innovative products, and an evolving, committed market strategy.

In North America, SIGA operates through two separate companies—one in the U.S. and one in Canada. While each operates independently, we work collaboratively, and many departments and roles support both companies.

About the Role

The Marketing Manager is responsible for creating and executing strategic marketing initiatives that blend brand storytelling, product promotion, and audience engagement. This role focuses on developing campaigns for technical audiences and collaborating across departments to bring ideas to life.

To thrive in this role, you'll need a can-do attitude and be comfortable solving problems and reaching goals without a preset playbook.

This position is based in the United States and officially part of SIGA Cover Inc. (our U.S. entity), but it supports the broader SIGA North America organization by contributing to marketing initiatives and campaigns across both the U.S. and Canadian markets.

What You’ll Do

1. Develop and launch product marketing campaigns for technical audiences, including webinars, educational events, and product collateral
2. Collaborate cross-functionally to develop compelling marketing content and materials
3. Produce engaging content across multiple formats – websites, emails, installation guides, social media, and presentation decks – both independently and with the team
4. Manage content calendars and project timelines to keep campaigns on track
5. Develop and launch campaigns aligned with brand positioning and business goals
6. Conduct and apply research into Ideal Customer Profiles (ICPs) and target audience behavior
7. Report on marketing activity results and campaign performance
8. Support demand generation efforts through targeted marketing strategies and content
9. Coordinate with outside vendors and freelancers to produce high-quality content
10. Dive into marketing tech stack to find opportunities and solutions
11. Coach and mentor junior marketing team members to build skills and support growth
12. Demonstrate a hands-on, resourceful, and solutions-oriented mindset

Note: This list is not exhaustive and may evolve as we align your strengths and career goals with departmental and organizational priorities.

What You’ll Bring

1. Bachelor’s degree in marketing, communications, journalism, or related field
2. 3-5 years of experience in marketing communications and product/brand marketing
3. Background in technical B2B marketing (e.g., roles such as product marketing manager, marketing manager, or marketing specialist)
4. Familiarity with long sales cycles and experience creating campaigns and content tailored to each stage of the buyer’s journey
5. Proven ability to develop product marketing collateral specifically for technical audiences
6. Strong background in demand generation strategy and execution
7. Proficiency in project management, content calendar development, and campaign oversight
8. Clear and collaborative communicator with cross-functional team experience
9. Experience mentoring or coaching junior marketing team members
10. Comfortable presenting to both internal teams and external partners

Additional Requirements

1. Must reside in Massachusetts, Minnesota, New Hampshire, New York, Rhode Island, or Vermont
2. A portfolio of work is required as part of your application—please include a link in your résumé

Benefits

1. Remote-first work environment
2. Domestic and international travel opportunities
3. Employer sponsored medical, dental, and vision insurance
4. Company paid STD, LTD, and Life Insurance
5. 401k plan with 4% employer match
6. 20 days PTO, 5 days Sick Leave
7. Parental leave policy
8. Emphasis on work/life balance

Travel Expectations

This is a remote position with approximately 20% travel across the U.S., Canada, and Switzerland.

1. Expect to travel around two weeks per quarter to connect with North American team members, visit customers, and participate in ongoing training
2. During your first month, you’ll attend a week-long onboarding at our Learning Academy in New Hampshire (USA) with your manager and engineering team
3. In your first year, you’ll have the opportunity to visit our Swiss headquarters to meet global colleagues and experience SIGA’s corporate culture. Additional international travel may occur as needed

Interview Process

1. Application and portfolio review
2. 30-minute video interview on Microsoft Teams with HR
3. 45–60 minute first-round video interview with the hiring manager
4. Paid social media content creation skills assessment
5. 60-minute second-round video interview with HR and the hiring manager
6. Final decision communicated

Note: Hiring manager travel or vacation may affect response times.

Ready to Apply?

If you’re excited about driving impact through smart, technical marketing and want to work with a purpose-driven international team, we’d love to hear from you.

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