Affirma's marketing services team is growing and looking for a skilled, passionate and experienced Field Marketing Associate to join one of our clients' Field Marketing Teams based in the Bay Area, CA, to play a critical role in achieving our client's mission.

Our client firmly believes in the power and importance of creating world-class brand interactions and experiences - big and small - that directly contribute to the success of the business. As the Field Marketing Associate, you'll be supporting our client's field marketing strategy, connecting to customers and prospects in a number of regions.

You'll define a region-specific marketing plan that supports our sales strategy and meticulously plan, promote, and execute dozens of events as well as marketing campaign tactics throughout the region. You'll ensure that the program is successful and pay close attention to the details and budget for each event or tactic you execute. We want to see enthusiastic candidates with superb organization, fresh ideas, and a knack for marketing that impacts revenue.

Key responsibilities:

1. Defining region-specific marketing plans that support our sales strategy
2. Organizing and hosting online and in-person events that create net-new sales opportunities, accelerate existing opportunities and deepen our customer relationships
3. Manage all aspects of event coordination including: strategy, objectives, materials creation, event messaging/marketing, signage, giveaways, contract negotiation, vendor relations, site selection, registration, agenda scheduling, staffing, on-site production and F&B, & logistics, budget
4. Collaborate with regional leadership teams to develop and implement an integrated strategy that combines email marketing, paid media, direct mail, and other field marketing channels you see fit, such as account-based and product and partner marketing teams
5. Research industry events and marketing/campaign opportunities and evaluate sponsorship based on Intercom's objectives and target audience
6. Assist regional sales and partnerships teams by increasing local/regional brand awareness and driving leads and MQLs in the region
7. Collaborate with demand generation and marketing operations team to develop metrics to measure the success of all initiatives
8. Track results of all national campaign activity and making recommendations for future activity (KPI's, budgets/financial returns, ROI, planning, sizing)
9. Travel required to events and/or the Bay Area approximately 1-2 times per quarter

Requirements:

1. You have 2-4 years of marketing experience at a technology company
2. You have experience implementing integrated campaigns across multiple locations
3. You have experience managing budgets and are comfortable with numbers
4. You have strong project management and organizational skills, leaving no detail untouched
5. You have an understanding of the foundations of marketing and how events can play a critical part in moving the business forward
6. Your communication skills are out of this world; you are able to clearly and concisely craft messages to internal and external stakeholders, including presenting to management teams
7. You have strong stakeholder management skills and are comfortable managing expectations and keeping teams on track
8. Experience working on a large global marketing team across time zones
9. Experience working in hyper-growth global SaaS, B2B organizations
10. Experience in Salesforce, Tableau, Asana and event platforms, such as Swoogo

Why Affirma?

1. One of Washington's Fastest Growing Private Companies & Top 100 Best Companies to Work For (According to Seattle Business Magazine and Puget Sound Business Journal)
2. Casual environment, surrounded by incredibly intelligent and motivated co-workers, and a performance-driven culture
3. Flexible Schedule
4. Opportunity for growth

Compensation & Benefits:

1. $105,000-$114,000, dependent on experience and location

Benefits include:

1. Medical, dental, and vision offered
2. Company paid short-term disability, long-term disability, AD&D, and life insurance
3. 401(k) retirement plan offered
4. Paid Time Off
5. Paid Sick Leave
6. 9 Paid U.S. holidays
7. Referral program

Affirma is an Equal Opportunity Employer and does not make employment decisions or otherwise discriminates based on race, creed, color, national origin, sex, military status, sexual orientation, or the presence of any sensory, mental, or physical disability, genetic information, or any other category protected by law.

Desired Skills and Experience

Field, Marketing, Associate

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