Here at Nursing CE Central you will be joining a fun, dynamic, and rapidly growing startup company. You will be valued as an employee and person and will always have the potential to grow within the company

NCC is seeking a customer-obsessed, data-driven User Experience/User Interface Designer & Conversion Rate Optimization Specialist. You will own all design initiatives, including web design/redesign, graphic design, layout optimization, site mapping, user research and reporting, A/B testing, and website conversion optimization. This position reports to the Marketing Director as a part of the marketing team.

The goal of this position is to increase website conversion via design and journey optimizations and excessive A/B testing of multi-state landing pages. This individual will take ownership of the UX & UI journey and work to elevate our brand design and visual identity.

Key Responsibilities:

• Develop redesign of the landing pages and website call-to-actions to optimize lead-to-customer conversion rates while providing an optimal user experience.
• Identify on-site user behaviors and user needs to increase conversions throughout the user funnel.
• Conduct user research using personas, behavioral archetypes, user flows, journey mapping, and competitive and market analysis.
• Advocate for optimal user experience and responsive web design, based on web analytics, user research, excessive A/B testing, and management’s input.
• Develop graphic designs and be a customer voice advocate and brand visual identity owner.
• Collaborate cross-functionally to implement designs/redesigns.
• Evaluate the performance of digital experiences and features based on user data and prepare regular analysis and reporting.

Qualifications:

• BS/BA Degree in Graphic Design, Interaction Design, UX design, Marketing or related field.
• Minimum of 3 years of experience in UX/UI design roles.
• Deep understanding of marketing funnels, customer segmentation, journey mapping, and hands-on experience in user funnel optimization.
• Demonstrated understanding of copy, tone, and brand consistency.
• Outcome-driven mindset with ability to focus on key metrics and critically think through difficult problems.
• Excellent written and verbal communication skills with the ability to articulate complex concepts clearly and persuasively.
• Forward-thinking, innovative mindset with the ability to work in a fast-paced environment.
• Demonstrated understanding of UX/UI best practices.
• Expert understanding of A/B testing and tools GA4, Google Optimize (Optimizely or VWA or AB Tasty experience is a plus) .
• Figma and/or Adobe XD expert knowledge/
• Understanding of SEO principles and best practices.
• No experience in healthcare is necessary.

Hours:

Working hours will be M-F 8:00-4:30 EST, with weekends and select holidays off.

Benefits:

As a Nursing CE Central employee, you will enjoy a personalized experience with a focus on both your career growth and personal well-being. As a small, private company we are able to be flexible and offer you the environment you need to succeed. Benefits include:

• A fun, energetic, and dynamic workspace.
• Paid vacation and sick time.
• Guaranteed hours.
• A team that values you and your success.
• Potential for bonuses and promotions based on performance.
• Work culture that encourages critical thinking, innovation, and collaboration.
• Health, dental, life, and short-term disability insurance offered.
• A Simple IRA retirement account with up to 3% employer matching.
• Free lunch Friday on the last Friday of every month.

Our Core Values - How we operate every day.

Innovate – How can we be better than the competition? Better than everyone else. How can we do things differently?

Dedicate – Make a plan. Stick to it. Don’t give up.

Collaborate – Be a team player. Encourage your teammates to be better. Challenge them and achieve more together.

Be Great – Be the best at whatever you do. Take pride in your work. Mediocrity is the enemy.

Win – Be number one! Don’t stop striving for success. Never be complacent.

Excited to start this job? Apply now, we're excited to fill this position with a high-quality individual like yourself.

Job Type: Full-time

Pay: $80,000.00 - $95,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off

Compensation package:

• Bonus opportunities

Experience level:

• 3 years

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday
• No weekends

COVID-19 considerations:
Though some of us work physically in an office, we are very conscious of our risk and do not allow team members to work in-office with any potential symptoms or exposure. We are understanding of the recent pandemic and prioritize employee safety.

Application Question(s):

• Have you ever quit a job without giving the required notice to your employer?
• Have you ever been fired from a job?
• Is your resume completely accurate?
• Which of our core values resonates most with you?
• Which aspect of this position most exictes you?
• Why would you be a great fit for this position?
• On a scale of 1-5, how interested are you in this job?
• Do you have a dedicated workspace that is quiet and free from distractions or noise pollution such as pets, children, etc?
• Describe how you would measure the effectiveness of web design overall, including UX and UI.
• Describe the most important elements of a well performing web page design.

Education:

• Bachelor's (Required)

Experience:

• UX/UI Design: 2 years (Required)
• A/B testing: 1 year (Required)

Work Location: Remote

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