Sr. Lead Marketing Manager Job in | Yulys
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Job Title: Sr. Lead Marketing Manager

Company Name: Lumen
Salary: USD 90.00
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USD 110.00
Job Industry: Marketing and Advertising
Job Type: Full time
WorkPlace Type: remote
Location: United States
Required Candidates: 1 Candidates
Job Description:

Lumen is guided by our belief that humanity is at its best when technology advances the way we live and work. With 450,000 route fiber miles serving customers in more than 60 countries, we deliver the fastest, most secure global platform for applications and data to help businesses, government and communities deliver amazing experiences. Learn more about Lumen’s network, edge cloud, security and communication and collaboration solutions and our purpose to further human progress through technology

The Role

We are seeking a Sr. Lead Product Marketing Manager for Cloud Solutions portfolio to drive the creation and delivery of unique market positioning and sales enablement for our Edge portfolio of solutions The ideal candidate will have a passion for technology a lifelong approach to learning and a collaborative nature that works with multiple resources to identify and develop valuable customer outcomes from highly technical inputs. You will be the subject matter expert for their portfolio of offerings understanding and monitoring the changing market and audience landscape for Cloud Solutions including the Lumen Edge portfolio. Leveraging your understanding of the customer market and product portfolio to craft unique go-to-market messaging to produce sales training and collaterals as well as influence the direction of product roadmaps for delivering the ideal customer experience.

 


This is a highly visible role across the organization that will require collaboration with cross functional teams including Product Management and Product Development Marketing Communications, lead gen campaigns, Corporate Communications ,Sales Enablement and Training Analyst Relations as well as the Sales Organization. To meet these requirements the successful candidate must first have an expert level understanding of cloud technology. Second must be familiar with messaging the value of these solutions to multiple tiers of decisionmakers and finally must possess communication channel experience to create and package marketing messages targeting a variety of customer and prospect personas. The Sr. Lead Product Marketing Manager works independently and tfore must be self-motivated, will work with a minimum of supervision and is expected to meet and exceed goals.

The Main Responsibilities

  • Designs impactful product marketing strategies to drive profitable revenues
  • Translates highly technical information into succinct customer outcome messaging to develop value propositions differentiators messaging proof points and claims
  • Leads internal and external launch of new products/services including sales and partner enablement
  • Owns the strategy and associated deliverables for their portfolio and associated campaigns of offerings
  • Develops and executes sales enablement plans to ensure sales understanding at various technical levels
  • Creates content for sales enablement and marketing activation that generates qualified leads
  • Composes and manages the creation of sales training and enablement tools including sell sheets FAQs competitive positioning training and internal awareness communications
  • Compose content and manage the build of external marketing assets including brochures case studies customer presentations newsletters website blogs and other social media
  • Partners with the other marketing teams to drive the messaging in premium content such as infographics whiteboard videos webinars and other lead gen campaign activities

What We Look For in a Candidate

  • Bachelors degree in business engineering or marketing
  • 7+ years of experience in a product marketing/product management role in the Technology industry
  • A deep understanding of IT solutions and the competitive space within them
  • Advanced communication and listening skills to interact with and work with a wide range of people and functions within the marketing disciplines including database IT product channel advertising and analyst relations
  • Direct B2B marketing experience with solid knowledge of marketing tactics
  • Knowledge of go-to-market GTM launch activities through the full lifecycle
  • Strong analytical and strategic thinking skills
  • A great attitude willingness to learn new skills take initiative and collaborate across teams
  • Aptitude to quickly come up to speed on new technology concepts Passion to evangelize disruptive new technologies
  • Ability to react to frequent changes in duties and volume of work
  • Comfortable accepting responsibility for medium to large scale projects involving multiple resources and spanning many months from start to finish
  • Ability to manage multiple concurrent activities
  • The ability to write compelling marketing copy targeting identified business personas is a plus for the candidate seeking this position
  • Bachelors degree in Business Marketing Advertising Engineering or related field in the communication and technology disciplines
  • Cloud Solutions Edge Networking solutions or related industry experience promoting and marketing enterprise business products services and solutions

What to Expect Next

Requisition #: 330415

When applying for a position, you may be subject to a background screen (criminal records check, motor vehicle report, and/or drug screen), depending on the requirements for the position. More information on what’s included in these checks can be found in the Post Offer section of our FAQ page. Job-related concerns noted in the background screen may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.

EEO Statement


We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, “protected statuses”). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.

Disclaimer


The above job definition information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Job duties and responsibilities are subject to change based on changing business needs and conditions.

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