We’re seeking a Social Media Marketing Specialist who lives and breathes all things social . You’re a trend-spotter, strategic thinker, self-starter, and hands-on content creator with a love for pets and a passion for building scroll-stopping content. In this role, you’ll blend creativity and strategy—ideating, producing, and publishing compelling content while shaping how Yourgi shows up across platforms.

This position is perfect for someone agile and curious—ready to be both behind the scenes and in front of the camera. (Bonus: your dog or cat is invited too.)

Note: A portfolio of original social content, short-form video, and visual storytelling is required to apply. Applicants without a portfolio will not be considered.

CORE RESPONSIBILITES:

1. Create, shoot, and edit original, high-performing content (short-form video, Reels, TikTok’s, carousels, graphics, etc.)
2. Develop and execute a content strategy that grows reach, engagement, and brand love across TikTok, Instagram, Facebook, YouTube Shorts, etc.
3. Pitch, storyboard, and produce trend-driven and evergreen content that aligns with our mission and voice.
4. Be the on-camera talent for lifestyle and behind-the-scenes content—your pet can (and should) make regular appearances.
5. Use performance insights to fine-tune content and strategy for each platform.
6. Engage actively with our audience—responding to comments, participating in trends, and building community.
7. Collaborate with marketing, design, and product teams to maintain brand alignment.
8. Keep a pulse on pet culture, social trends, and platform updates to drive innovation in content.
9. Assist with influencer/creator outreach and UGC strategies when needed.
10. Attend events, shoots, etc. to capture assets.
11. Sprinklr platform for posting, UGC, and reporting.

REQUIREMENTS:

Education & Experience:

1. 3–5 years of experience in social media content creation, strategy, or a related role.
2. A standout portfolio that showcases your original video, design, and storytelling abilities.
3. Comfortable and charismatic on camera (with bonus charisma from your pet)
4. Deep knowledge of social platforms and native tools (Instagram, TikTok, Meta Suite, YouTube, etc.)
5. Strong video editing and graphic design skills; proficiency in Adobe Creative Suite (especially Premiere Pro, Photoshop, Illustrator, Adobe Express)
6. UGC or influencer content experience.
7. Full understanding of Sprinklr on posting, UGC, and reporting.
8. Experience developing platform-specific strategies with measurable results.
9. Exceptional communication, writing, and project management skills.
10. Highly creative, detail-oriented, and self-motivated.
11. Must love animals—dog or cat parent preferred.

Skills:

1. Experience working in pet care, DTC brands, apps, or startup environments.
2. Photography or illustration abilities.
3. Live social or livestreaming skills.
4. Familiarity with ambassador/influencer programs.

What You’ll Love

1. A mission-driven company where your work makes pet parents' lives better.
2. A collaborative, fun, and creative environment.
3. The chance to shape and grow a brand from the ground up
4. Competitive pay and flexible work options
5. Lots of dog and cat cameos 🐶🐱

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