The University of Arizona Global Campus (UAGC) is looking for an experienced Social Media Manager (SMM) to join our evolving Marketing team. We are looking for someone who has the right balance of creative and analytical skills and can bring a unique and fresh approach to our social channel strategy. As the SMM, you will be responsible for both the strategic and tactical development of our social content governance and programming. This includes managing and maintaining all our social channels by producing relevant and timely content. The SMM will play a critical role in understanding the needs of our audiences and using that knowledge to produce stories that drive specific outcomes that align to business goals and objectives. The ideal candidate is a creative visionary, someone who can see the bigger picture of what’s possible and bring that vision to life.
ESSENTIAL JOB FUNCTIONS:
Content creation and publishing for our social channels, including gifs, copy, video, and graphic creation
Social and content campaign development, promotion, and management
Editorial management and planning
Live event management for social communities
Provide direction and feedback to external content contributors including writers, graphic designers, and videographers
Publishing to channels, both earned and owned, as assigned
Actively work with leadership to develop content that aligns with specific goals
Execute campaigns according to business needs
Active listening across the entire social web
Daily, weekly, and monthly reporting
MINIMUM QUALIFICATIONS:
Bachelor’s degree or equivalent combination of education and experience
Extreme proficiency in all social media channels including Facebook, Twitter, YouTube, LinkedIn, Pinterest, Instagram and TikTok. You must be familiar with how to use and admin a platform, as well as publish and promote
Experience, with demonstrated success, in content development for social channels. This includes writing copy, creating graphics, editing videos, and producing other creative assets as needed
Ability to build audiences and promote content. Must be familiar and experienced with Facebook Business Manager
Able to work and manage assignments within various project management systems. Experience with Workfront, Asana, JIRA, Airtable, and Trello is preferred
Adept at creating story arcs and bringing the stories to life in multiple channels and in different mediums
Experience with running and managing live events
Experience using Sprinklr or similar SMMS
Excellent verbal, written, and interpersonal skills
PHYSICAL REQUIREMENTS:
Physical Demands: While performing the duties of the job, the employee is regularly required to use a telephone and computer. The employee may frequently interact with fellow employees and/or clients. The requirements of this job may be completed with or without reasonable accommodation.
Communication Skills: While performing the duties of the job, the employee is required to read and comprehend instructions, correspondence, and memos. The employee requires the ability to write effective and detailed communication and to present information both in one-on-one and small group situations effectively.
Mental Demands: While performing the duties of the job, the employee is required to deal with the stress associated with a fast-paced work environment and multiple priorities/tasks. The employee will be required to make judgment decisions and adapt to changing work situations, grasp and apply new ideas, communicate with various personalities at all levels, and can use common sense understanding to carry out detailed instructions.
RATE OF PAY:
$75,000 annually
For more information regarding this position, please contact us at careers@uagc.edu .
UAGC shall, in all solicitations or advertisements for all employees placed by or on behalf of UAGC, state that all applicants who are qualified will receive consideration for employment without regard to sex, race, color, religion, sexual orientation, national origin, ancestry, citizenship, pregnancy, marital status, registered domestic partnership status, age, physical disability, mental disability, genetic information, gender identity, military or veteran status, service in the uniformed services, or any other consideration made unlawful by federal, state or local laws.
Where higher education meets technology – that’s The University of Arizona Global Campus. At UAGC, students discover relevant degree programs, innovative technology, and cherished tradition. UAGC offers associate, bachelor’s, and master’s online degree programs. The mission of UAGC is to provide high-quality, accessible, lower cost, and innovative, educational programs that meet the diverse needs of individuals pursuing advancement in their lives, professions, and communities. For more information, please visit www.uagc.edu , Facebook (https://www.facebook.com/UniversityOfArizonaGlobalCampus/) , Instagram (https://https://www.instagram.com/uazglobalcampus/) , LinkedIn (https://https://www.linkedin.com/company/university-of-arizona-global-campus/) or Twitter (https://www.twitter.com/UAZGlobalCampus) .