Ready to shape the future of work?
At Genpact, we don’t just adapt to change—we drive it. AI and digital innovation are redefining industries, and we’re leading the charge. Genpact’s AI Gigafactory, our industry-first accelerator, is an example of how we’re scaling advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. From large-scale models to agentic AI, our breakthrough solutions tackle companies’ most complex challenges.
If you thrive in a fast-moving, tech-driven environment, love solving real-world problems, and want to be part of a team that’s shaping the future, this is your moment.
Genpact (NYSE: G) is an advanced technology services and solutions company that delivers lasting value for leading enterprises globally. Through our deep business knowledge, operational excellence, and cutting-edge solutions – we help companies across industries get ahead and stay ahead. Powered by curiosity, courage, and innovation, our teams implement data, technology, and AI to create tomorrow, today. Get to know us at genpact.com and on LinkedIn, X, YouTube, and Facebook.
Inviting applications for the role of Senior Manager, Social Media , Marketing
Social Media partners closely with the Global Head of Social to shape and execute Genpact’s social media strategy, creating audience-centric content and experiences that educate and engage users to ultimately shift brand awareness and perception of Genpact as a leader in advanced technology.
The successful candidate requires experience in social media planning and execution, with extensive knowledge of both organic and paid strategies. They will thrive in a fast-paced business environment, be comfortable with ambiguity, and excel in multi-stakeholder management.
Responsibilities
- Own and deliver Genpact’s end to end social media experience, translating strategic vision into effective execution across platforms to establish Genpact as a leader in agentic and advanced technology solutions, driving brand awareness, consideration, and business impact
- Advise and collaborate with stakeholders across the business to ensure all content developed and shared through Genpact’s social channels is optimized for channel relevance and impact – i.e. ‘social-first’
- Bridge and connect strategy, creative and production to execute the end-to-end channel vision for social. Partner with channel operations, communications, and marketing leads to deliver social-first content that drives strategy forward
- Collaborate with the Head of Social to define and evolve our platform strategy across existing (currently active on LinkedIn, Facebook, X, YouTube, and Instagram) and emerging platforms, including audience definition, content and creative approach, governance, and channel lifecycle management
- Own, plan and deliver Genpact’s social content strategy for Brand, Client and Talent marketing. This will include partnering with senior stakeholders across multiple business units to achieve their business objectives, whilst laddering up to the broader ambition of establishing Genpact as a leader in agentic and advanced technology solutions
- Enable and enact channel governance across social platforms including policies, procedures, and martech to manage our reputation, consistency/standardization, and ensure compliance with all platform policies and regulations at a global level
- Lead Genpact’s shared social strategy (social ambassadorship and executive comms), enabling Genpact to harness the potential of employees and their social networks. Help to provide ‘white glove’ treatment for executive leaders by supporting the Exec Comms team with tailored plans and training to improve executive use of social media as key voices of Genpact
- Collaborate with the Head of Social to manage the social media performance scorecard and KPIs, partner with Performance Marketing to set the testing framework, understand the impact of A/B testing and enhancements, and continually optimize the user experience and impact.
- Collaborate with wider digital marketing teams to ensure integrated user experience across paid, owned and earned channels, supporting a holistic customer journey for the audiences that matters (clients, prospects, talent, market influencers etc).
Qualifications we seek in you!
Minimum Qualifications
- Relevant years of proven expertise in social media, particularly across a breadth of platforms, including LinkedIn, Facebook, Instagram, X (Twitter), TikTok and also social forums like Reddit
- Understanding of B2B marketing and social media, with experience in the enterprise technology or professional services sector an advantage
- Extensive knowledge of social media best practices related to creative content, platform-specific features, user consumption and paid opportunities
- Experience in briefing and managing content production – working with designers, studios, agencies and providing social expertise and insight to inform production of social-first content
- Experience across both the marketing and communications side of social media – working with PR and reputation management teams in community management and issues escalation, as well as integrated organic and paid content and campaign planning.
Preferred Qualifications/ Skills
- Experienced in executive comms, including creating and delivering personalized social media strategy and training for senior executives
- A keen interest in technology and AI, with a passion for using tech to improve ways of working, both for oneself/internal teams and the clients we serve
- A self-starter with confidence and drive to own the end-to-end social experience – advising senior stakeholders and collaborating with peers to produce engaging, social-first content in fast-paced environment
Why join Genpact?
- Be a transformation leader – Work at the cutting edge of AI, automation, and digital innovation
- Make an impact – Drive change for global enterprises and solve business challenges that matter
- Accelerate your career – Get hands-on experience, mentorship, and continuous learning opportunities
- Work with the best – Join 140,000+ bold thinkers and problem-solvers who push boundaries every day
- Thrive in a values-driven culture – Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress
Come join the tech shapers and growth makers at Genpact and take your career in the only direction that matters: Up.
Let’s build tomorrow together.
The approximate annual base compensation range for this position is $100,000 to $110,000. The actual offer, reflecting the total compensation package plus benefits, will be determined by a number of factors which include but are not limited to the applicant’s experience, knowledge, skills, and abilities; geographic location; and internal equity
“Los Angeles California-based candidates are not eligible for this role”
Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation.
Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.
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