Senior Digital Copywriter
Location: Culver City, CA
Pay: Up to $87.20 per hour DOE
Benefits: Health, Dental, Vision and more
Planet Interactive is looking for a Senior Digital Copywriter to join our Fortune 50 client on a 6-month contract role.
This role will require the Senior Digital Copywriter to develop copy for UX workflows as well as marketing copy.
Senior Digital Copywriter Responsibilities
- Write messaging that covers: driving acquisition, engagement, and retention within the digital products.
- Develop on-device messaging that captures customers and informs them about new features and content.
- Iterate and tweak messages already developed.
- Understand the creative brief/ scope and see where messaging can be tied together and utilized in a number of ways.
- Write a range of testable instances of messages and infer the difference between them to get better results.
- Work on multiple campaign-level and feature-specific messages at once and ensure timelines/ deadlines are being met.
- Work cross-functionally with QA, Legal, and Localization teams to ensure content appears accurately for every audience.
- Address feedback and improving the performance of our content and customer experience.
- Develop headlines, short-form content, and in some cases a bit longer form.
- Follow style guides already created as well as contribute to others needing to be created.
Customer Journeys Writer Key Qualifications:
- At least 3+ years' experience working preferably in an ad agency or subscription based organization.
- Portfolio showcasing strong headlines and mix of UX and Marketing copy.
- Experience using language to drive measurable action within both product design and marketing environments.
- Experience crafting messages for all aspects of subscription-based products, including marketing, education, sign-up flows, payment methods, cancellation, and re-engagement.
- Good at balancing the demands of different stakeholders.
- The ability to develop well-informed points of view, while also remaining open to adjustments based on input from others.
- The ability to write from scratch, edit existing copy, and think beyond the written word with input from multiple team members.
