We are seeking a dynamic and results-driven Sales and Marketing Manager to lead our marketing initiatives and drive sales growth. This role is essential in developing and executing strategic marketing plans that align with our business objectives. The ideal candidate will possess a blend of creativity and analytical skills, with a strong understanding of various marketing channels and tools.

Responsibilities

1. Work closely with local healthcare facilities, i.e. nursing homes, hospitals and immediate care facilities.
2. Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales.
3. Manage the execution of marketing campaigns across multiple channels, including digital, print, and social media.
4. Conduct market research to identify trends, customer preferences, and competitive landscape.
5. Oversee content marketing efforts, ensuring alignment with brand messaging and target audience.
6. Analyze campaign performance using analytics tools to optimize future initiatives.
7. Collaborate with the sales team to develop effective sales strategies that support overall business goals.

Requirements

1. Exceptional communication skills, both written and verbal, with an ability to present ideas clearly.
2. Proven experience in sales and marketing management or a related field.
3. Strong understanding of marketing automation platforms and analytics tools.
4. Proficiency in WordPress for website management and content updates.
5. Excellent research skills with the ability to analyze data effectively.
6. Knowledge of performance marketing techniques to maximize ROI on campaigns.
7. A creative mindset with a passion for developing innovative marketing solutions.

Join our team as we strive to elevate our brand presence in the market while driving impactful sales growth!

Job Type: Full-time

Pay: $59,679.00 - $66,246.00 per year

Benefits:

1. 401(k)
2. Dental insurance
3. Health insurance
4. Paid time off
5. Vision insurance

Schedule:

1. Evening shift
2. Weekends as needed

Ability to Relocate:

1. Lake County, IL: Relocate before starting work (Required)

Work Location: On the road

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