At WGP Property Management, a Three Pillar Company, we’re a professional property management company specializing in operating great manufactured housing communities, RV parks, and apartment communities that our Residents are proud to call home. Headquartered in Los Altos, California, we manage 75 communities across 13 states, and approximately 7,400 units! We are seeking a creative and detail-oriented Marketing Specialist to take charge of our real estate marketing efforts. The Marketing Specialist will play a key role in creating and maintaining online real estate listings, developing visually appealing flyers and graphics, managing social media campaigns, and handling various marketing tasks as required.
Position Overview:
The Digital Marketing Specialist will be responsible for a variety of digital marketing tasks, with a focus on maintaining our websites, designing marketing materials, managing social media platforms, and helping oversee paid ad campaigns. This role is ideal for someone who is organized, creative, and eager to contribute to a growing company. Experience in the manufactured housing or property management industries is preferred, but not required.
This position will report directly to our Director of Marketing.
Primary Responsibilities:
● WordPress Website Management: Regularly update and maintain website content,
troubleshoot issues, and implement improvements to optimize user experience.
● Flyer/Graphic Creation: Design and create visually appealing digital and print flyers to
promote our homes, communities, and special promotions.
● Social Media Management: Create, schedule, and monitor posts across various social
media platforms, including Facebook, Instagram, and LinkedIn. Engage with the
community and grow our online presence.
● Facebook Ads: Plan, execute, and optimize Facebook ad campaigns to reach target
audiences and drive leads.
● Google Ads: Manage Google Ads campaigns, including keyword research, ad creation,
and performance analysis.
● Written Communication: Craft clear, engaging content across various platforms,
including website copy, social media posts, and ad campaigns. Strong written
communication skills are essential to maintain a consistent and professional voice.
Qualifications:
● Proficiency in WordPress and website management.
● Experience with graphic design tools such as Canva or Adobe Creative Suite for flyer
creation.
● Proven experience managing social media accounts for businesses.
● Hands-on experience running Facebook and Google Ads campaigns.
● Experience with HubSpot or other CRMs is a big plus.
● Strong written communication skills.
● Strong organizational skills and the ability to manage multiple tasks at once.
● Ability to work independently in a fully remote environment.
Job Type: Part-time
Pay: $18.00 - $20.00 per hour
Expected hours: 25 per week
Benefits:
Schedule:
People with a criminal record are encouraged to apply
Work Location: Remote