Marketing Generalist Job in Chino, CA | Yulys
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Job Title: Marketing Generalist

Company Name: HR Direct Services
Salary: $ 58,000.00
-
$ 63,000.00 Yearly
Job Industry: Marketing and Advertising
Job Type: Full time
WorkPlace Type: On-Site
Location: Chino, CA, United States
Required Candidates: 1 Candidates
Skills:
Google Ads
Google Analytics
Copywriting
Job Description:

Our company is a leader in high-performance dehumidifiers, air movers, and air purification products, is seeking a creative, detail-oriented, and tech-savvy Marketing Generalist to support our growing brand. This full-time, on-site role is ideal for a versatile marketer who can manage a wide range of marketing functions—from content creation and digital advertising to campaign coordination and brand communication. The right candidate is resourceful, data-driven, and eager to make an impact in a fast-paced, product-focused environment.

Key Responsibilities: Content & Campaign Development:

  • Assist in developing, executing, and tracking integrated marketing campaigns.
  • Create engaging content for digital platforms, email newsletters, product brochures, social media, and website updates.
  • Support product launches with coordinated marketing materials and go-to-market strategies.

Digital Marketing:

  • Maintain and update the company website and eCommerce listings (e.g., Amazon, Walmart, etc.).
  • Assist in managing SEO/SEM efforts and monitor key analytics for continuous improvement.
  • Support PPC campaigns (Google Ads, Meta Ads, etc.) and track ROI through analytics tools.

Social Media & Branding:

  • Create and schedule content for multiple social platforms to boost brand awareness and engagement.
  • Maintain brand consistency across all materials and campaigns.
  • Monitor online presence, reputation, and competitor activities.

Trade Shows & Promotions:

  • Support the planning and execution of trade shows, conferences, and promotional events.
  • Coordinate the creation of collateral materials including banners, giveaways, and displays.

Marketing Operations:

  • Collaborate with cross-functional teams (Sales, Product Development, Customer Support) to align messaging and improve customer experience.
  • Assist in managing the marketing calendar, asset library, and vendor relationships.
  • Conduct market research and competitor analysis to support strategy and innovation.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, Business, or a related field or Equivalent experience.
  • 2+ years of experience in a marketing role (generalist or specialist).
  • Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, or similar tools.
  • Experience with email marketing platforms (e.g., Mailchimp, Klaviyo) and CRM systems.
  • Familiarity with CMS platforms like WordPress, Shopify, or Magento Amazon Marketplace.
  • Knowledge of SEO, Google Analytics, Meta Business Suite, and basic HTML is a plus.
  • Strong written and verbal communication skills.
  • Excellent organizational and multitasking abilities.
  • Ability to work in a team environment and adapt to changing priorities.

Preferred Attributes:

  • Passion for technology, environmental controls, or HVAC-related products.
  • Hands-on experience working in a product-based or eCommerce company.
  • Video editing or motion graphics experience is a plus.
  • Bilingual (English/Spanish or English/Chinese) is a plus.

Job Type: Full-time

Pay: $58,000.00 - $63,000.00 per year

Benefits:

  • Health insurance
  • Paid time off

Schedule:

  • 8 hour shift
  • Monday to Friday

Education:

  • Bachelor's (Required)

Experience:

  • Marketing: 3 years (Required)

Ability to Commute:

  • Chino, CA 91708 (Required)

Work Location: In person

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