Marketing Email & SMS Coordinator (1099) - Remote

Location: Fully Remote

Employment Type: Full-Time

About Us

At All In The Detail, we’re a slow-fashion brand dedicated to ethically crafted, thoughtfully made pieces that celebrate timeless style while reducing waste and supporting women artisans. We’re looking for a detail-oriented and creative Marketing Email & SMS Coordinator to join our team and take ownership of our B2C campaigns.

Role Overview

The Marketing Email & SMS Coordinator will be responsible for planning, creating, scheduling, and analyzing our B2C email and SMS campaigns. You’ll play a key role in communicating new collection launches, brand storytelling, promotions, and seasonal campaigns to our community. This role requires both creativity and technical know-how, with a strong eye for brand voice, visual alignment, and performance optimization.

Key Responsibilities

• Plan, design, and schedule B2C marketing emails and SMS campaigns (newsletters, product launches, collection spotlights, promotions, and storytelling).
• Write engaging, on-brand copy and collaborate with the design team, and use templates to ensure visuals align with campaign goals.
• Manage email/SMS lists, segmentation, and personalization strategies to improve engagement and conversions.
• Ensure all campaigns are mobile-optimized and tested before sending.
• Analyze campaign performance (open rates, CTR, conversions, revenue impact, unsubscribe rates) and provide actionable recommendations for optimization.
• Create regular reports highlighting performance insights, A/B testing results, and growth opportunities.
• Maintain compliance with email and SMS marketing best practices.
• Stay up to date on marketing trends, tools, and strategies relevant to fashion and lifestyle brands.

Qualifications

• 2–5 years of experience in email and SMS marketing, ideally in e-commerce or fashion/lifestyle.
• Proficiency with platforms like Klaviyo or similar.
• Strong writing skills with the ability to craft compelling, brand-aligned messaging.
• Basic design skills (Canva, Figma, or Adobe Suite).
• Analytical mindset with proven experience using metrics and reporting to improve campaign performance.
• Highly organized with excellent attention to detail and ability to meet deadlines.
• Self-starter comfortable working independently in a remote environment.

Nice to Have

• Experience with Shopify or other e-commerce platforms.
• Knowledge of SMS marketing strategy and automation flows.
• Interest in sustainability, fashion, and brand storytelling.

Please know this is a commission based opportunity. At the moment we are only able to accept applicants within the US.

Think you’re a great fit? Please email your resume, a brief introduction, and your profile with examples of previous work to info@aitdshop.com with “Marketing Email & SMS Coordinator” in the subject line. We’ll be in touch if your experience aligns with what we’re looking for.

Job Types: Full-time, Part-time, Contract

Expected hours: 40 per week

Benefits:

• Work from home

Work Location: Remote

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