About the Organization

MAA LLC is a global spiritual education and transformation organization dedicated to awakening consciousness and supporting individuals in realizing their true nature as Source, Love, and Light.

At the center of the organization is Her Holiness Sai Maa, a globally recognized spiritual teacher, healer, and author, honored with the title of Jagadguru—the first woman in 2,700 years of the Vishnuswami lineage to receive this distinction. Her teachings focus on profound healing, energetic transformation, and the elevation of human consciousness, reaching audiences across North America, Europe, and Asia.

Rooted in a vision of a world where humanity lives in alignment, harmony, and higher consciousness, MAA LLC exists to support individuals in fulfilling their Dharma and embodying a more awakened way of being. Through its programs, experiences, and teachings, the organization facilitates deep personal transformation while contributing to a broader global shift toward unity and the anchoring of the Divine Feminine.

MAA LLC operates as a founder-forward ecosystem, with Sai Maa serving as the primary source of teaching, transmission, and audience magnetism. At the same time, the organization is actively expanding into a more scalable pathway of offerings—including programs, membership, and the MAA Foundations Path—designed to support individuals at all stages of their journey.

Operating within a founder-forward environment means that decisions about brand voice, content direction, and communications are sometimes iterative and require alignment with the Managing Director and Her Holiness Sai Maa. The right candidate holds this process with patience and professionalism, understanding that alignment with the source of the teachings is not a bureaucratic step but a core feature of how MAA operates.

The Opportunity (please note only applications with the required video submission will be considered)

MAA LLC is at a pivotal stage of growth—evolving from a primarily founder-led organization into a more structured, scalable ecosystem of offerings, including the MAA Foundations Path, membership, and faculty-led programs.

With a strong global audience and deep resonance around Her Holiness Sai Maa’s teachings, the organization has an established foundation of awareness and engagement. The opportunity now is to translate that presence into a cohesive, high-performing marketing system that drives consistent enrollment, revenue, and long-term community growth.

This role serves as a strategic partner to the Managing Director, working closely to translate organizational and program strategy into clear, aligned, and well-executed marketing across programs and ongoing communications. The Head of Marketing will step into an active and capable team.

Operating within a founder-forward environment, this role requires someone who can work in close alignment with vision and voice while bringing the structure, clarity, and execution needed to deliver high-quality, consistent marketing. This role does not require someone to be part of the Sai Maa community, but it does require a genuine respect for the work and a personal resonance with the fields of spiritual growth, healing, and transformation.

Role Overview

The Director of Marketing is responsible for leading marketing execution across MAA LLC, with ownership of communications, content, marketing operations, and revenue-supporting initiatives across all offerings, programs, and services. This role works in close partnership with the Managing Director to translate organizational and program strategy into aligned, high-quality marketing campaigns, content, and communications.

Within this founder-forward organization, marketing efforts are closely connected to the teachings and presence of Her Holiness Sai Maa, while also supporting the growth and expansion of MAA LLC’s broader offerings, including the MAA Foundations Path, membership, and faculty-led programs.

The Director of Marketing operates as a strategic partner and execution lead—ensuring that marketing efforts are delivered effectively, on brand, and aligned to enrollment and revenue goals, with a strong focus on clarity, consistency, and follow-through across campaigns, communications, and content.

This role oversees and executes within a cohesive marketing system that connects messaging, content, campaigns, and CRM into a unified pathway that supports enrollment, revenue, and ongoing community engagement, with final approvals of brand direction remaining with the Managing Director. This role reports directly to the Managing Director and holds full ownership of marketing execution, team leadership, and campaign performance within that reporting relationship.

Core ResponsibilitiesOwns

1. Brand application, messaging consistency, and quality across all marketing outputs
2. Development and management of the content and communications calendar strategy across programs, launches, and ongoing engagement
3. Integration of messaging, content, campaigns, CRM, and enrollment pathways into a cohesive marketing system
4. Marketing performance and delivery across all offerings, programs, and services
5. Campaign performance, conversion, and revenue contribution across all programs

Executes

1. Reviews and refines marketing outputs for clarity, quality, and brand alignment, working in close partnership with the Managing Director within a founder-forward, iterative approval process
2. Translates strategy into marketing plans and manages a clear, actionable content and communications calendar across programs, launches, and ongoing engagement
3. Aligns messaging, content, campaigns, email marketing, and CRM workflows into a cohesive execution process that supports enrollment and audience progression
4. Builds, manages, and optimizes the audience journey from entry → nurture → enrollment → ongoing engagement across all programs and communications
5. Oversees and supports CRM optimization, including segmentation, automation, and lifecycle flows, ensuring effective audience targeting and progression
6. Directs and contributes to content and messaging across email, blog, social, web, and program communications
7. Oversees development and delivery of campaigns, launches, and promotions, ensuring content is created, reviewed, approved, and distributed across all channels
8. Monitors campaign performance, conversion, and funnel effectiveness, making ongoing adjustments to improve results and revenue contribution
9. Identifies gaps, resolves breakdowns, and steps in directly on high-priority initiatives or critical launches to ensure successful execution

Directs and Manages

The Marketing Director will step into an active and capable team that includes copywriting, social media, video, email design, graphic design, PR, and translation functions. The primary opportunity is not to build from scratch but to lead, integrate, and elevate what already exists.

Core Skills & Strengths

1. Strategic Marketing Leadership — ability to translate organizational vision and program strategy into clear, aligned marketing plans that drive enrollment, revenue, and growth
2. Integrated Marketing Execution — strong understanding of how content, email, social, funnels, and campaigns work together as a cohesive system
3. Brand Stewardship & Communication — ability to execute and uphold a consistent brand voice across all channels, ensuring clarity, coherence, and resonance
4. Marketing Technology & Systems Fluency — hands-on comfort with CRM and email platforms, LMS platforms, dashboards, KPI tracking, campaign metrics, project management tools such as Monday.com, and the systems required to manage, measure, and optimize marketing performance
5. AI Fluency and Adoption Mindset - Comfortable working with Claude and other AI tools to accelerate content development, campaign planning, and marketing operations. Approaches AI not as a replacement for judgment but as a force multiplier. Actively identifies where AI can reduce manual load, improve consistency, and increase output quality across the team.
6. Data-Driven Decision Making — comfort analyzing performance metrics, enrollment trends, funnel performance, and campaign results, and using insights to improve strategy and execution
7. Operational Thinking & Systems Orientation — ability to bring structure, process, and clarity to marketing efforts, ensuring scalability and consistency
8. Content & Messaging Acumen — strong instinct for what resonates, with the ability to guide and refine messaging that is both compelling and aligned
9. Cross-Functional Collaboration — ability to work closely with the Managing Director, Operations, and faculty to translate strategy into execution
10. Leadership & Team Development — ability to guide, support, and elevate team members while creating clear accountability and ownership
11. Adaptability in a Founder-Forward Environment — comfort working within an evolving, vision-led organization while bringing grounded execution and follow-through
12. Resonance with the Field of Work — genuine respect for and alignment with the domains of personal growth, spiritual development, and transformation

What Success Looks Like (first 90 days)

Fully onboarded and integrated into the organization, with a clear understanding of offerings, audience, and systems, and actively driving aligned, high-quality marketing execution across programs, campaigns, and ongoing communications—demonstrating early improvements in organization, consistency, and performance.

Compensation Structure

1. Salary ($80,000 - $90,000)
2. Health Insurance
3. Fully remote work teams
4. Reduced staff rates for programs and products

Application Instructions

To apply, please submit the following:

1. Resume outlining relevant experience
2. 2–3 minute video (in place of a cover letter) sharing:
3. Your personal and/or professional connection to the fields of personal growth, spirituality, or transformation, and why you are interested in MAA LLC
4. Your experience working in a founder-led or fast-evolving environment
5. How you approach balancing strategic thinking with hands-on execution

*Add the link to your video on the last line of your resume

Equal Opportunity Employer Statement

We’re committed to building an inclusive, equitable, and values-driven workplace where people of all backgrounds feel seen, supported, and empowered to thrive. We believe diverse perspectives strengthen our work, deepen our impact, and help us better serve our community.

We welcome candidates of all races, ethnicities, genders, gender identities, sexual orientations, ages, abilities, religions, and lived experiences. We strongly encourage individuals from historically underrepresented communities to apply.

We are committed to fair hiring practices, equal opportunity employment, and creating a culture of belonging where every team member can contribute fully and grow meaningfully.

Pay: $80,000.00 - $90,000.00 per year

Benefits:

1. Health insurance

Work Location: Remote

Are you looking for remote jobs near your area? At Yulys, thousands of employers are looking for exceptional talent like yours. Find a perfect job now.