Reporting to the Regional Executive Director, the Marketing & Community Engagement Manager will lead public relations, media relations, social media, event promotion, and fundraising initiatives in our Minneapolis region. The ideal candidate will be a strategic thinker with exceptional communication skills, a strong network of media and community contacts, and a proven track record in executing successful PR and fundraising campaigns. The Marketing & Community Engagement Manager will play a critical role in advancing MADD's mission, building brand awareness, and fostering relationships with key stakeholders.
This is a remote, work from home position, but the selected candidate must reside in the states of Minnesota, North Dakota or South Dakota.
DUTIES AND RESPONSIBILITIES (essential functions of the position):
- Create and implement comprehensive PR strategies to increase awareness of MADD's initiatives, campaigns, and events in the Minneapolis, MN area.
- Collaborate with regional teams to align PR plans with goals, utilizing media outreach, events, social media, and stakeholder engagement.
- Cultivate and maintain strong relationships with media outlets, journalists, and influencers in Minneapolis, MN.
- Proactively pitch stories, press releases, and op-eds to secure media coverage highlighting MADD's efforts.
- Act as a spokesperson for MADD Minnesota, handling media inquiries and interviews.
- Manage the local social media channels, ensuring consistent and engaging content.
- Stay updated on social media trends and implement strategies to enhance MADD's online presence and community engagement.
- Maintain local madd.org sites for MADD Minnesota.
- Promote MADD's events, fundraisers, and awareness campaigns through various media channels and community outreach efforts.
- Identify and cultivate relationships with donors, corporate partners, and foundations to secure financial support.
- Conduct prospect research to identify major donors and funding opportunities aligned with MADD's priorities.
- Plan and execute fundraising events, donor cultivation events, and initiatives to expand the donor base.
- Collaborate with the Executive Director to create a fundraising roadmap and meet fundraising goals.
- Prepare grant proposals and applications for corporate sponsorships, grants, and other funding opportunities.
- Represent MADD Florida at donor meetings, networking events, and public speaking engagements.
- Develop and nurture relationships with community leaders, potential donors, and key stakeholders to expand MADD's presence in Minneapolis, MN.
- Performs other duties as assigned.
ESSENTIAL SKILLS, EXPERIENCE, AND QUALIFICATIONS:
- Bachelor's degree in marketing, Communications, Public Relations, or a related field with a minimum of 3-5 years of experience in marketing, PR, community engagement, and fundraising.
- Proven experience in media relations, including pitching and securing media coverage.
- Proficiency in managing social media platforms and digital content creation.
- Experience in planning and executing fundraising events and campaigns.
- Excellent networking and relationship-building skills.
- Exceptional organizational skills with the ability to manage multiple tasks, prioritize effectively, and meet deadlines in a fast-paced environment.
- Excellent verbal and written communication skills, with the ability to interact confidently with internal and external stakeholders at all levels in English and Spanish
- Meticulous attention to detail in all aspects of work, ensuring accuracy and quality in documents, reports, and communications.
- Strong analytical and problem-solving abilities, with a proactive mindset to address challenges and propose solutions.
- A collaborative and adaptable team player who can work effectively within a diverse team and contribute positively to team dynamics.
- Self-starter with a willingness to take ownership of tasks and projects, demonstrating a proactive approach to responsibilities.
BENEFITS
Eligible within first 30-45 days
Health, Dental, Vision
Retirement 403(b) + 3% employer matching
4 weeks Vacation
12 Paid Holidays per calendar year
Up to 3 Floating Holidays per calendar year
Paid Sick Time
Modified Tuition Reimbursement
Maternity/Paternity Leave
Basic Life, AD&D, Short-Term and Long-Term Disability Insurance covered by Employer
FSA, HRA
Employee Assistance Program
Job Type: Full-time
Pay: $75,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Employee assistance program
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Tuition reimbursement
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
- Weekends as needed
Application Question(s):
- Have you been cited or convicted of an impaired driving offense?
Work Location: Remote
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