ZOKU is a design-driven lifestyle brand devoted to producing highly functional and beautiful products. We thrive on creating innovative products that spark joy and foster meaningful connections among our customers. Wired Magazine described ZOKU as “a scrappy designer’s success story.” Our products are marketed by leading retailers throughout the U.S. and are sold in over 25 countries around the world.
More about ZOKU can be found on our website: www.zokuhome.com and on Instagram: @ZokuHQ.
Job Description:
As the Freelance Advertising Designer at ZOKU, you will be the creative force behind our social media paid advertising efforts. Your role is instrumental in shaping our brand image, engaging our audience, and driving conversions through visually stunning and effective ad creatives.
Responsibilities:
- Conceptualize and design visually appealing and high-converting ad creatives for Facebook and other social media channels.
- Translate marketing objectives into compelling visual narratives that resonate with our target audience.
- Work closely with the marketing team to understand campaign goals, target demographics, and messaging.
- Brainstorm and contribute innovative ideas to enhance the impact of social media advertising campaigns.
- Utilize design strategies to optimize ad creatives for increased conversion rates.
- Conduct A/B testing to identify and implement design elements that maximize performance.
- Stay abreast of the latest trends and features on Facebook and other social media platforms.
- Leverage platform-specific tools and capabilities to enhance the effectiveness of ad campaigns.
- Ensure all ad creatives align with ZOKU's brand guidelines and messaging.
- Collaborate with the marketing team to maintain a cohesive brand identity across campaigns.
Requirements:
- Proven experience as an Advertising Designer or similar role, with a focus on successful social media advertising campaigns.
- Portfolio showcasing your ability to create high-converting ads and design skills
- Proficiency in graphic design tools such as Adobe Creative Suite.
- In-depth knowledge of Facebook Ads Manager and other social media advertising platforms.
- Strong understanding of design principles, current trends, and best practices for social media advertising.
- Ability to work independently with little supervision
- Exceptional attention to detail and ability to meet tight deadlines
- Excellent communication skills
- Detail oriented, and strong ability to multitask
- Ability to work collaboratively with cross functional teams
If you are passionate about creating impactful designs that resonate with our audience and have a keen eye for detail, we encourage you to apply. We highly value candidates who possess portfolios.
Pay: $45.00 - $75.00 per hour
Schedule:
- Choose your own hours
- Monday to Friday
Work Location: Remote
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