We are a fast-growing brand XVAPE in the dry herb vaporizer industry, focused on delivering high-quality, innovative products to the global market. Our goal is to scale our online presence and significantly increase website traffic, conversions, and overall revenue.

Responsibilities

Key Responsibilities:

Website Growth & Conversion Optimization

1. Optimize website (Shopify / WooCommerce) for higher conversion rates
2. Improve product pages (copywriting, images, structure, UX)
3. Conduct A/B testing to improve CVR (conversion rate)
4. Analyze user behavior (Google Analytics）

Traffic & Exposure Growth

1. Plan and execute strategies to increase organic and paid traffic
2. Manage SEO strategy (on-page + keyword research)
3. Run and optimize paid ads (Google Ads, Meta Ads, TikTok Ads)
4. Explore new traffic channels (Reddit, YouTube, affiliates)

E-commerce Strategy & Funnel Building

1. Build full funnel: awareness → consideration → conversion
2. Optimize landing pages and product funnels
3. Improve average order value (AOV) and retention

Marketplace & Channel Expansion (Optional but preferred)

1. Experience with Amazon, Wayfair, or other marketplaces is a plus
2. Coordinate multi-channel strategy

Data & Performance Tracking

1. Track KPIs: traffic, conversion rate, CAC, ROAS, revenue
2. Weekly performance reports and optimization suggestions

Pay: $20.00 - $35.00 per hour

Work Location: Remote

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