We are seeking a dynamic and experienced Director of Marketing to lead our marketing team and drive our brand's growth. The ideal candidate will possess a strong background in digital marketing, advertising, and strategic planning. This role requires a creative thinker with excellent leadership skills who can effectively manage multiple projects while delivering innovative marketing solutions. The Director of Marketing will be responsible for developing and executing comprehensive marketing strategies that enhance our market presence and engage our target audience.

Responsibilities

1. Develop and implement effective marketing strategies to increase brand awareness and drive customer engagement.
2. Oversee digital marketing initiatives, including SEO, social media marketing, and online advertising campaigns.
3. Utilize Adobe Creative Suite to create compelling marketing materials that resonate with our audience.
4. Conduct thorough market research to identify trends, customer needs, and competitive landscape.
5. Manage the marketing budget, ensuring optimal allocation of resources for maximum impact.
6. Collaborate with cross-functional teams to align marketing efforts with business objectives.
7. Lead the copywriting efforts for promotional content, ensuring consistency in messaging across all channels.
8. Analyze performance metrics to assess the effectiveness of marketing campaigns and adjust strategies as needed.

Experience

1. Proven experience in a senior marketing role, preferably as a Director or similar position.
2. Strong knowledge of digital marketing techniques and tools, including SEO and social media platforms. Meta, Google, & Email marketing to large databases.
3. Proficiency in Adobe Creative Suite for designing promotional materials.
4. Experience in budgeting and managing financial resources effectively.
5. Excellent research skills to stay ahead of market trends and consumer behavior.
6. Strong copywriting abilities to create engaging content that drives conversions.
7. Familiarity with HTML is a plus for managing online content.

Join us in shaping the future of our brand through innovative marketing strategies that connect with our audience!

Job Type: Full-time

Pay: $75,000.00 - $85,000.00 per year

Schedule:

1. 8 hour shift
2. Day shift
3. Monday to Friday

Experience:

1. meta ads: 1 year (Required)
2. Google Ads: 1 year (Required)

Ability to Commute:

1. Temple Terrace, FL 33637 (Required)

Ability to Relocate:

1. Temple Terrace, FL 33637: Relocate before starting work (Preferred)

Work Location: In person

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