We are a national law firm seeking a dedicated Digital Marketing Specialist to join our team. This role involves collaborating with various departments to implement accessibility best practices across our digital platforms, including websites and e-commerce sites.
Duties
- Make edits to web content as necessary via content management system and html.
- Re-Design multiple client sites, including art and UX updates, in both stand alone HTML and CMS projects.
- Update and monitor CRM program on daily basis.
- Support CRM for inside and outside sales teams; develop CRM strategies to enhance usage.
- Generate SQL reports from internal watch guard system to proactively identify areas of potential issue.
- Collaborate with key stakeholders to develop new marketing and brand strategies in line with KPIs.
- Perform equipment maintenance and troubleshoot basic problems associate with hardware, software, and image quality.
- Demonstrate e-commerce expertise in eBay, drop shipping, affiliate marketing, SEO, & PPC.
- Implement Google friendly SEO techniques, and target marketing campaigns which increase the visibility of website.
- Gather and notate all digital trends and troubleshoot as well as forward to techs to fix problems.
- Handle a high volume of Internet & VOIP trouble shooting phone calls in a fast pace environment.
- Analyze performance data against Pandora benchmarks, then present upsell opportunities and optimization solutions to improve ROI and meet client KPIs.
Qualifications
- Proven experience in digital marketing and analytics
- Proficiency in SEO tools and conversion optimization
- Familiarity with Adobe Photoshop, WordPress, and Google Ads
- Knowledge of HTML, CSS, and SQL for web accessibility and troubleshooting
- Experience in e-commerce and affiliate marketing strategies
Job Type: Full-time
Pay: $65,000.00 - $75,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
Ability to Commute:
- Phoenix, AZ 85016 (Required)
Ability to Relocate:
- Phoenix, AZ 85016: Relocate before starting work (Required)
Work Location: In person
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