Please note that we are currently not working with recruiters or any external agencies, as we handle all talent acquisition in-house with our dedicated team.

Who We Are:

The Honey Pot was born out of one woman’s need to naturally heal herself. And evolved into a mission to clean up the feminine care aisle.

Our mission is to educate, support, and provide humans with vaginas around the world, the tools and resources that promote health and wellness; by engaging these humans one healthy honey pot at a time.

Through our functional plant derived feminine care system, our goal is to provide humans with a safe and alternative to feminine care that is powered by herbs.

Company Mission:

We serve humanity through community connections, transparent education, and safe, plant-derived products that work.

We're seeking a results-driven Digital Marketing Associate who blends performance marketing expertise with strategic insight and a creative mindset. This individual will take ownership of key digital marketing channels—including Google, Meta, Connected TV, and Instacart—to drive measurable growth and elevate brand visibility.

What You'll Do:

As a vital member of the Digital Marketing team, you’ll shape, execute, and optimize performance-driven campaigns that contribute directly to the company's top-line goals. You’ll partner with agencies and platform teams, own performance analytics, and contribute to cross-functional collaboration with a data-informed and creative mindset. This role requires strong attention to detail, a problem-solving mindset, and the ability to thrive both independently and within a team.

1. Develop and implement paid media strategies across Google, Meta, CTV, Instacart, and emerging digital platforms to meet performance goals and brand objectives.
2. Own campaign performance end-to-end - set KPIs, optimize spend, and drive continuous improvement through A/B testing, audience segmentation, and conversion rate improvement.
3. Partner with agencies, platform reps, and internal teams to launch and optimize best-in-class campaigns.
4. Translate performance data into actionable insights; create reports and recommendations for leadership and cross-functional teams.
5. Collaborate with Brand, Creative, and eCommerce teams to ensure brand-aligned, cohesive messaging and creative consistency across all channels.
6. Monitor trends, platform updates, and competitive activity to identify new opportunities and drive marketing efficiency.
7. Contribute to annual planning, budget forecasting, and monthly performance reviews.

Core Values in Action:

1. Human centered Mindset: You analyze data to identify consumer trends and areas for improvement. You deeply understand the needs of our humans apply those insights to improve processes, make strategic recommendations and enhance the human experience.
2. Courageously Collaborative: You eagerly provide updates and feedback to peers and supervisors. You are an active listener and offer assistance to colleagues and always follow through on commitments. You view feedback as a gift and use it as a tool to identify areas for improvement. You proactively address issues and propose solutions.
3. Growth Mindset in action: You embrace change and help your peers navigate through it. You’re curious and challenge existing methods. You tackle challenges with a proactive and learning-oriented mindset.
4. Wellbeing inside and out: You participate in wellness programs, promote them among peers, and foster an environment of psychological safety. You express ideas and concern straightforwardly and respectfully, always promoting inclusivity, and values from diverse perspectives.
5. Partners in Profit: You prioritize work that supports key business initiatives and use your knowledge of our business model to make cost-effective decisions and suggest ways to save money. You leverage data and insights to make growth-driving recommendations.

Who You Are:

1. Digitally native with a passion for both analytics and creativity, you love digging into performance data just as much as crafting a compelling campaign.
2. A self-starter with a proactive mindset and strong sense of ownership.
3. Agile, adaptable, and comfortable in a fast-paced, growth-focused environment.
4. A collaborative team player and clear communicator who can influence cross-functional partners and external vendors alike.

What You Need:

1. 3-5 years of hands-on experience in performance marketing or digital media, preferably in CPG or retail industries.
2. Proven ability to manage and optimize paid media campaigns across digital platforms.
3. Proficiency in tools such as GA4, Google Ads and Meta Ads Manager, Excel/Google Sheets.
4. Strong analytical abilities with a sharp creative eye, enabling insightful data interpretation and effective feedback on ad assets.
5. Experience working with media agencies and third-party partners.
6. Excellent organizational and project management skills.

If you are a highly energetic, self-directed individual with a passion for operational excellence, we encourage you to apply!

Quality and Safety standards:

Must have the ability to innovate process improvements to achieve the highest operational standards. Takes a proactive approach to safety in the workplace for all The Honey Pot Company operations and offices.

Workplace conditions and environment:

Regularly works in a modern business office environment, may occasionally work out of lab locations or other off-site locations. Full-time position. Days and hours of work are generally Monday through Friday. This position may infrequently require longer hours and weekend work.

Equipment used:

Modern office equipment includes: personal computer, printer, telephone and copy machine.

Company Guidelines:

This job description is not designed to cover or contain a comprehensive listing of all activities, duties or responsibilities that are required of the team member during the course of employment. Additional duties and responsibilities may be assigned by supervisor as business needs dictate and as the supervisory personnel deem appropriate. All The Honey Pot Company team members are expected to follow company policies and procedures, whether those policies and procedures are established in writing or in practice. All The Honey Pot Company team members must adhere to the highest of ethical standards, respect and cooperation in the workplace and focus on delivering a world-class experience to internal customers and all The Honey Pot Company clients.

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