Job Title: Copywriter

Location-Type: Remote

Start Date Is: November 25th

Duration: 6-month contract

Compensation Range: $40-45/hr W2

Job Description:

We are seeking an experienced, creative, and results-driven Copywriter to join our client's team. This contract position will focus on writing engaging, clear, and persuasive copy for a new suite of direct-to-consumer products. You will work as part of an agile team, collaborating with creative, business, and UX partners to craft copy that resonates with consumers and aligns with strategic goals.

Day-to-Day Responsibilities:

1. Conceptualize, strategize, and write promotional and marketing copy for insurance products.
2. Collaborate closely with cross-functional teams including UX writers, designers, and business stakeholders.
3. Maintain consistency with the client's brand voice, tone, and messaging guidelines.
4. Translate complex financial concepts into simple, compelling content.
5. Research and gather insights from subject matter experts to create impactful messaging.
6. Ensure all content is aligned with strategic goals, brand standards, and target audience needs.
7. Meet deadlines while producing high-quality, effective copy across multiple media formats (web, email, ads, etc.).
8. Present ideas and concepts to key stakeholders, integrating feedback as needed.

Must-Haves:

1. 7+ years of copywriting experience, with a strong portfolio of direct-to-consumer sales copy.
2. Experience writing for the life insurance industry, particularly individual term life insurance.
3. Proven ability to collaborate with UX writing teams to align marketing and UX messaging.
4. Excellent writing, editing, and proofreading skills with attention to detail.
5. Strong communication skills and the ability to work both independently and as part of a team.
6. Bachelor's degree in Marketing, Communications, Journalism, or related field.
7. Proficiency in Microsoft Office; familiarity with Figma and Miro is a plus.
8. Ability to adapt content for different media and audiences.

Nice-to-Haves:

1. Experience with Agile workflows and cross-functional collaboration.
2. Familiarity with UX writing principles and best practices.
3. Understanding of financial services marketing and target audience segmentation.

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