As an In-Product Campaign Strategist, you will drive the development and delivery of consumer-facing in-product campaigns. This role will lead in-product strategy for key consumer brand moments to ensure that we’re delivering the right off to on platform user experience.
• Develop in-product marketing campaigns and tests to grow user awareness and adoption.
• Set up and communicate processes with Marketing.
• Communicate recommendations and learnings to the broader organization and feed insights to update the in-product creative best practices.
• Socialize actionable, timely insights and findings with cross functional partners to inform/influence key decisions and planning.
• Establish best practices and center of excellence on product marketing approaches
• Stakeholder Management: Keeping stakeholders informed of project status, addressing concerns and managing expectations.
Requirements
• Experience managing end-to-end in-product marketing campaigns.
• Excellent organizational skills and attention to detail, with a demonstrated ability to manage multiple tasks simultaneously.
• Exceptional communication skills, both verbal and written, with the ability to work collaboratively across teams.
• Experience working with creative teams and an understanding of creative processes is a plus.
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