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Meijer Rewards

Weekly pay

Scheduling flexibility

Paid parental leave

Paid education assistance

Team member discount

Development programs for advancement and career growth

Please review the job profile below and apply today!

The Apparel Digital Copy Specialist creates, edits, approves, and validates digital product content for Meijer own-brand products. The specialist writes original copy and reviews and improves AI-assisted or AI-generated copy, using strong writing skills and creative judgment to deliver accurate, customer-friendly product detail pages (PDPs). Includes recurring reporting, analysis, launch support, and cross-functional issue resolution. The current scope is apparel, with potential to expand to other categories as business needs evolve.

What You'll Be Doing

Systems Used: Microsoft 365 (Excel), Stibo PIM (Product Information Manager), Power BI, and applicable product lifecycle management (PLM) systems

Apparel Digital Copy Creation, Editing, and Approval

Review and approve PDP copy for own-brand products and validate applicable attributes, including size, color, and country of origin, against product source information and content standards

Write original copy as needed and review and edit AI-assisted or AI-generated copy for accuracy, grammar, compliance, and brand voice; refine language to communicate product features and benefits

Use creative judgment and strong writing skills to develop copy from source information, improve AI suggestions when used, select compelling language, and translate product details into customer-friendly descriptions; consult internal partners to refine storytelling without unsupported claims

Share copy issues, corrections, and effective language examples with the Data Science team to improve AI output quality and alignment with applicable product content standards

Digital Eligibility, Content Validation, Reporting, and Analysis

Create and maintain Excel and Power BI reports to validate product copy, imagery, and attributes; analyze results, identify trends and issues, develop new ways to view and evaluate the information, and partner with others to drive issue resolution and continuous improvement

Internal Partner Relations: Partner with Product Development, Merchandising, Digital Merchandising, and Compliance to verify fit, fabric, style, color, care, size and compliance information, resolve content gaps, and support product launches

Support Apparel Digital Copy, with the potential to move into additional categories based on business needs

This job profile is not meant to be all-inclusive of the responsibilities of this position; may perform other duties as assigned or required.

What You'll Bring With You:

Bachelor’s degree in a relevant field (copywriting, ecommerce, digital content, proofreading, etc.)

2-5 years of experience in above fields

Knowledge of the retail industry and eCommerce, with interest in Apparel

Strong copywriting, editing, proofreading, and creative judgment

Excel proficiency and familiarity with Power BI, PIM, or PLM systems

Strong collaboration, interpersonal, and presentation skills, including with director- and VP-level stakeholders

Detail-oriented and organized

Ability to prioritize work to meet production deadlines

Excellent written and verbal communication skills

Understanding of intellectual property rights, compliance and enforcement

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